Give Every Family an Experience They'll Remember Forever
Your families deserve better than an outdated obituary page. Beautiful obituary pages, digital guestbooks, and online memorials — free to get started.
Trusted by funeral homes across the US & Canada·Free forever plan·No credit card required·Set up in 2 minutes
Sound Familiar?
Your website looks like it was built in 2008
You're paying $300+/month for a site you can't update yourself
Families share memories on Facebook instead of your site
Publishing an obituary means logging into 3 different systems
There's a better way.
Meet Who Passed On — Everything Your Funeral Home Needs
Beautiful Obituary Pages
Themed, mobile-friendly, and shareable. Give every family a beautiful tribute.
All-in-One Platform
Obituaries, memorials, flowers, analytics, and embeddable widget — all in one place.
Set Up in Minutes
Claim your listing and we handle the rest. No developers, no contracts, no hassle.
Purpose-Built Tools
Built for Funeral Homes
Every feature designed around one goal: helping families honor the people they love.
Every Family Deserves a Beautiful Tribute
Families share obituaries they’re proud of — not a plain paragraph on a white page. Six elegant themes turn every tribute into a lasting keepsake that’s mobile-friendly and easy to share.
Where Memories Come Home
Instead of scattered Facebook comments, families gather in one place to share stories, upload photos, and light candles. Your funeral home becomes the center of remembrance.
Families See You, Not Us
Your logo, your colors, your hero image. When a family visits, they see the funeral home they trust — not a third-party directory.
Tributes That Last a Lifetime
Six months from now, a daughter will visit her father’s memorial page and find new photos, new messages, new candles lit. That connection started with you.
Works With the Website You Already Have
One line of code. That’s all it takes to add live obituaries to your existing website. No redesign, no developer, no disruption.
The Follow-Up Families Never Forget
Automated grief check-ins at 1 week, 1 month, 6 months, and 1 year. The families who receive them don’t just remember you — they refer you.
AI-Powered Obituary Writing — Built Into Your Dashboard
Help families write a beautiful, personalized obituary in minutes. Not a template. A real tribute — written by AI, guided by love.
Who They Were
Personality traits:
Special memory:
Every Sunday morning, he'd make pancakes for the whole family...
Guided, Not Blank
A 7-step wizard asks the right questions. Families never face a blank page in their hardest moment.
AI Does the Writing
Our AI reads every answer and crafts a warm, personalized obituary. Not a template — a real tribute.
Ready in Under 10 Minutes
Less time helping write obituaries. More time serving families when they need you most.
6 Tone Styles
Traditional, warm personal, celebratory, faith-based, military tribute, or brief — the right voice for every family.
Unlimited for Your Plan
No per-use fees. Professional and Premium plans include unlimited AI generations.
Keepsake PDF
Premium plans include a beautiful, print-ready PDF keepsake with photo, tribute, and memorial QR code.
How It Works for Your Staff
Family starts the AI wizard from your obituary form
Guided questions capture their loved one's story
AI writes a personalized obituary in seconds
Staff reviews, edits, and publishes — families love you for it
Trusted by Funeral Professionals
The families you serve deserve more than a paragraph
Funeral homes across the country use Who Passed On to publish obituaries families are proud to share.
Families used to print the obituary and that was it. Now they’re sharing it, commenting, uploading photos weeks later. It’s become a living tribute rather than a notice.
Margaret R.
Owner, Riverdale Family Funeral Home
I’m not a tech person — I want to be focused on families, not software. We were publishing our first obituary the same afternoon we signed up. Nothing to install, nothing to learn.
David K.
Director, Kessler & Sons Chapel
The grief check-in reminders have completely changed how families perceive us. We’ve had people call back just to say thank you. That kind of loyalty doesn’t come from a business card.
Theresa C.
Manager, Clearwater Memorial Services
Serving funeral homes nationwide
Simple, Honest Pricing
Start free. Upgrade when you're ready. Cancel anytime.
Free
Get listed and start posting obituaries.
Get Started FreeNo credit card required
- Directory listing
- Post obituaries (default theme)
- Basic profile page
- Quick-share links
- 4 gallery photos
- Embeddable widget (WPO branded)
- Obituary themes
- Ad-free pages
- Analytics dashboard
- Digital guestbook
Professional
Everything you need to serve families online.
Start Professional14-day free trial
- Everything in Free, plus:
- 6 beautiful obituary themes
- Digital guestbook & photos
- Ad-free obituary pages
- Staff profiles
- General Price List
- Analytics dashboard
- Branded widget
- Up to 3 team members
- Contact form & inbox
Premium
The complete platform. Replace your website entirely.
Start PremiumReplace your website entirely
- Everything in Professional, plus:
- Hero image & full branding
- Aftercare CRM reminders
- Online memorials (5/mo)
- Unlimited team members
- Flower commissions (your ID)
- Livestream & video tribute
- Keepsake PDF with QR code
- Chat widget integration
- Directions & travel info
Why Funeral Homes Switch to WhoPassedOn
| Traditional Providers | WhoPassedOn | |
|---|---|---|
| Monthly cost | $200–$500+ | Free – $249 |
| Setup time | 2–6 weeks | 2 minutes |
| Obituary publishing | Separate system | One click |
| Online memorials | Not included | Built in (Premium) |
| Family engagement | Basic obit page | Guestbook, photos, candles |
| SEO | Sometimes | Built-in optimization |
| Ad-free experience | You pay extra | Included with Professional |
Get Started in 3 Simple Steps
Find Your Funeral Home
Search our directory and claim your listing. Not listed yet? We'll add you.
Verify Your Business
Upload your business license. We approve most within 24 hours.
Start Helping Families
Publish obituaries, manage your profile, and give families an experience they'll love.
Frequently Asked Questions
Your Families Deserve the Best
Join the funeral homes giving every family an unforgettable experience.
Claim Your Free ListingFree Forever Plan · No Credit Card · Cancel Anytime