Loving Funeral Home

Understanding Funeral Prices at Loving Funeral Home
Your Consumer Rights and Available Information

Arranging a funeral can be both emotionally challenging and financially burdensome. Many people have little knowledge about the funeral industry, and in such difficult times, they may be vulnerable to being deceived or taken advantage of.

To protect consumers, Loving Funeral Home is obligated to follow the guidelines outlined in the "Funeral Rule". Failure to comply with this rule could result in complaints being filed against the funeral home by the Federal Trade Commission.

The "Funeral Rule" was established in 1984 to ensure that all funeral homes, including Loving Funeral Home, provide customers with clear and accurate information about the products and services they offer. This includes providing price details over the phone upon request.

As part of the "Funeral Rule," Loving Funeral Home is required to offer a General Price List (GPL) to anyone who asks for it. This list includes various expenses related to funeral services, such as transportation to the cemetery in or around Portsmouth County, as well as costs for viewing or visitation services.

Anyone who visits Loving Funeral Home at 3225 Academy Avenue in Portsmouth, VA and asks about funeral arrangements is entitled to receive a free copy of the general price list. This applies to all individuals, regardless of whether they intend to purchase funeral services or not.